News

November 11, 2011

Google TV: Banners

Teaming up with our good pals at Dojo, we busted out these tasty little 350x200 expandables that serve the users an interactive tool to see all the wondrous benefits of Google TV. From directing the green-screen shoot to providing some smooth after-effects transitions, Team BUK took this amazing concept from a bad-ass agency and brought it to life! 

View Project

November 11, 2011

PS3 Hall of Play: Facebook Application

As part of the Playstation's "Long Live Play" campaign launch, the Hall of Play Facebook application plays a key role in the strategy to open source the brand, and create engaging and sharable experiences. The app lives on the PlayStation Facebook page, contributing the kind of unique content their fan base is hungry for.

Inside The Hall of Play users get to spend a little one-on-one time with Kevin Butler, with access to his excuse generator, and a direct pipeline to watch as KB salutes a few select gamers. But the best part of the experience is that each user's name and photo are seamlessly integrated into the broadcast spot and then posted to their Facebook wall to share with the world.

As the Long Live Play campaign evolves, so will the Hall of Play. With new initiatives around hardware and software, The Hall will serve as a central location that can be updated with new experiences, content, and ways to engage with fans and their social circle.

November 11, 2011

Smartwool

This monster site leaves the user feeling warm and cozy with an exploratory brand experience sitting on top of a robust Magento powered eCommerce store.  This site tapped the entire BKWLD arsenal of skills, and as digital AOR for one of the biggest specialty apparel brands.  Look out for more digital gold coming to your screens soon!