Continuing our collaboration with Ad Age's Small Agency of the Year, we helped design and develop the nucleus of the 2012 campaign to make Corona Light the 'most liked' light beer on Facebook. We quizzed Facebook-ers to find their other likes (including brunch, whiffle ball and tan lines) and compete to make their own state Corona Light's biggest fan, all actions were tracked and shared back to their Facebook wall, helping spread engagement, fun and ultimately increase Corona Light's number of likes.