Client
FirstBank
Agency: TDA Advertising & Design
About
As part of FirstBank’s ongoing “We’re here to help you save” campaign, BKWLD helped TDA execute a mobile optimized website that allowed travelers to download free books, crossword, and sudoku puzzles. The site was accessed by travelers in the Denver airport, who used their smart-phones to take pictures of QR codes which directed users to the mobile site. The site was designed for iOS, Android, and Blackberry platforms, as well as traditional desktop browsers which made use of HTML5 offline capabilities and CSS3 animations. With the right mix of usability research, design insights, and mobile development, BKWLD helped TDA surpass their campaign goals, and gave weary travelers get some free entertainment.
