BKWLD was approached by 180 LA to create a way for Sony to showcase a series of videos and photos that documented a group of students and their exploration of "Shipwreck Alley" in the Great Lakes region. Housed in within Sony's existing website, we produced a feature video, supplemental videos and still photos to literally immerse users in this Sony experience. The final design let users dive beneath the surface of the lake to learn more and used a mix of animation, quick video cuts and watercraft-inspired UI elements to bring a sense of exploration to what could have been just another ordinary video player.