About

California Community Colleges offer students a plethora of career options. For Phase II of their extremely successful whodouwant2B campaign, BKWLD's good friends at Runyon Saltzman & Einhorn asked us to conceptualize a site to aid the self-discovery process for young students seeking a career.  We responded with this highly interactive and engaging quiz, that challenges the student to define who THEY want to be. The quiz asks simple questions about everyday experience, generating a unique user profile  and recommending a potential education path. 

The results have been astonishing, averaging over 3,000 unique quiz takers a week!  Give it a whirl -- you may be missing your true calling in life and not even know it! 

Capabilities

Illustration

Tags

Viral Game, Changing Behavior, Education, College, Campaign